Bear is a clean and easy-to-use note app for Apple devices. It balances simplicity with enough features to stay powerful. Here is why: Notes are written in markdown, organized with tags, and synced across iPhone, iPad, and Mac. Let’s break it down. Bear supports rich formatting, images, sketches, and export options like PDF and Word. Its tagging system makes it flexible—one note can belong to many categories. Writers often use Bear for journaling, blogging drafts, or personal notes. Next steps: Install Bear, create a few notes with tags, and see how its search function helps you retrieve them quickly. Takeaway: Bear is perfect for Apple users who want a simple markdown-based app without overwhelming features.